case-study

Disrupting refrigeration

Godrej Appliances Innovation & Technology
case-summary
Challenge

The Godrej brand evokes trust and innovation, being a leader in the appliance space. This project was envisaged to address the growing need for a new technology that is sustainable, but is also a good fit for important user applications.

Solution

The Qube delivers a disruptive format that provides efficient and quick cooling using an innovative technology around a thermoelectric chip. Users were delighted on first hand interaction with the noiseless operations and the no frost feature. Moreover, the personal cooler works on a 12 V battery, making it portable, personal and perfect for applications in both homes and the hospitality industry. Finally, the new technology brings sustainable design to the category of appliances, heralding a new era in design.

Project Qube
Industry Consumer Durables
Scope
  • Lab
  • Technology
  • Design
  • Engineering
  • Prototyping

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